Grocery shopping could not be more confusing.  You think you are doing the absolute best job you can by reading food labels and carefully selecting the healthiest food for your family.  But what do some of those labels really mean?  

A small Rhode Island grocery store recently discovered that Kashi cereal is made primarily of Genetically Modified Round-Up Ready Soybeans, therefore not 100% Natural as it claims to be has sparked public outrage and personally makes me crazy.  I'm sure you've seen the Kashi commercials where the Kashi people are venturing through the forest to find wholesome, fresh, natural ingredients.  Leading consumers to believe their ingredients are as "pure" as nature intended.  It's no wonder we feel cheated and duped.

Food manufacturers are recklessly using sneaky marketing slogans to trick consumers into buying their products using terms like "All Natural".  Unfortunately, there are no laws requiring the labeling of Genetically Modified Ingredients making it really difficult to identify,

What does "All Natural" really mean anyway?   According to a 2010 Hartman Group poll, more than 60 percent of consumers believe that the "natural" label implies or suggests the absence of genetically engineered ingredients.  

This is a huge misconception.  In fact, currently there are no rules or regulations for using the label "Natural" and food manufacturers are taking advantage. 

Here is the ugly truth behind what's really in Kashi's food:

All Natural GoLean Shakes – composed almost entirely of synthetic and unnaturally processed ingredients including sodium molybdate, phytonadione, sodium selenite, magnesium phosphate, niacinamide, calcium carbonate, calcium pantothenate, pyridoxine, hydrochloride, thiamin hydrochloride, potassium iodine and more.

All Natural Heart to Heart Waffles - synthetic and unnaturally processed ingredients constitute the primary ingredients. There is more leavening  (combo of sodium bicarbonate, sodium acid pyrophosphate, and monocalcium phosphates) than all Seven Whole Grains and Sesame Flour combined.

All Natural Cereals- All the soy used in Kashi cereals is genetically modified soy. And when tested those grains they found pesticides known as carcinogenics and hormone disruptors.

When reading food labels and choosing the best foods for your family the only label you can really trust is the USDA Organic label and shop at a place you can really trust.  This is so important because food matters and it's the one thing you have to get right.

I only shop at this store because they pledge to never carry anything GMO and take this very seriously.  This takes out the guess work for me, and I can shop with confidence knowing my kids are eating truly natural foods.  Click here to see for yourself and start shopping!